@ Darknight: Your definition of what's an entertaining diversion and mine must be very different. I find nothing to entertain me here. Back when I was aged 8 playing airfix toy soldiers with lego and mechano terrain then yeah, this is what it was like. Put stuff down, anything down, and play at 'war'. But for an adult looking for a game of some sort, no. If I wrack my brain to find an adult equivalent, the best I can come up with is that this equates to drunken party nonsense games. I have nothing against the latter, having enjoyed many a bit of foolishness in my days, but I wouldn't try such silly games with carefully painted figures, nor would I expect anyone at a party to say that the game looks like a good idea.
I have been struggling so hard to find a way in which adults can use AoS. I just don't see it. I wouldn't expect them to want to play a let's pretend and make silly noises game with playmobile toys or He Man dolls, and this game seems to be created on exactly that level.